The Four Foundations of Impactful Organizations

If you dive into books or articles on building great organizations, you’ll find no shortage of frameworks, models, or operating systems. I’ve studied and used pieces of nearly all of them for about a decade now. But none quite fit the kind of organizations I’ve worked in: organizations created to solve big problems and create lasting impact.

After a decade of leading organizations, I’ve come to learn that every healthy and effective organization is built upon four foundations – Impact, Talent, Operations, and Ownership. And when these foundations are built well, they allow every corner of the organization to fire on all cylinders.

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  • Get to the point

    Ever look up a recipe and find a short novel before the recipe itself?

    Or maybe you received an email from someone, and after three paragraphs, you still don’t know what they want.

    Maybe it’s a report or memo that buries the top line info in fluff and filler.

    One of the best ways to get a response, earn respect, and win is by getting to the point.

    It doesn’t mean being cold – you’re still a human communicating with another human, so respect is a must. It means being concise and clear.

    Say what you mean and say it early.

  • When to hire, and when to just do less

    I’ve sometimes seen a desire to throw $100,000 in salary and benefits at a “bandwidth problem” when it’s really just a prioritization problem.

    Sometimes, hiring is absolutely the right decision. But sometimes, the better solution isn’t hiring, it’s doing fewer things better.

    Before you hire, ask these questions:

    • Are we trying to do too much? The instinct to say yes to everything creates artificial capacity problems. What if the issue isn’t a lack of people, but a lack of focus?
    • Can we cut or pause lower-priority projects? Every initiative competes for attention. Which ones could you shelve without meaningfully impacting your core objectives?
    • Are we clear on what actually created results? If you can’t identify your highest-impact activities, adding more people just increases the confusion.
    • Could we streamline operations or automate some work first? Process improvements and automation often free up more bandwidth than a new hire, without the ongoing cost.

    Hiring should be a strategic growth move, not a reflex to wrangle chaos. Sometimes the real answer isn’t adding people, it’s tightening focus.

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  • 36 hours of pain

    There’s probably something big you’re avoiding right now.

    I’ve been there too: Staying in a job I no longer liked because starting a new one felt like a pain in the ass. Keeping a toxic employee around because I didn’t want to have the awkward 20-minute conversation to let them go. Waiting until the last minute to start a big project because I didn’t know how to get started.

    In Traction, Gino Wickman calls this the “36 hours of pain.” He tells the story of a manager who knew one of his longtime employees was no longer the right fit for the role as the company grew. The thought of letting them go was agonizing. But after the 36 hours leading up to the termination, once he finally did it, the work environment changed overnight. His team even thanked him for making the tough decision.

    We trade long-term peace for short-term comfort all the time. Over time, these constant tradeoffs deteriorate our motivation, mental state, confidence, and even our physical health.

    A tough moment today – a decision, a conversation, a confrontation with reality – can save you from months or years of frustration.

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  • How We Built a More Intentional Team Culture

    For the first five years, our organization operated without written values.

    At first, it didn’t seem to matter. We were small, close-knit, and aligned by instinct. But as we grew, the cracks began to show. Departments started working in silos, communication broke down, turnover climbed, and morale slipped.

    Our culture wasn’t toxic; it was just undefined. In many ways, it was accidental instead of intentional.

    That tension finally pushed us to sit down as a team and define who we wanted to be, and how we wanted to work together.

  • Own your lane

    Imagine you’re in a race with competitors flanking you on both sides.

    After the starting pistol goes off, there’s a strong temptation to keep an eye on them. You want to see how fast they’re going, whether they’re gaining ground on you. But the more you look, the more you lose your own rhythm and risk stumbling behind.

    I’ve seen the same thing happen to organizations and individuals alike. They have competitors – or peers – that they can’t stop keeping an eye on. Maybe it’s FOMO, or just traditional fear, but with every bit of ground a competitor seems to gain, there’s a risk of losing focus on your own lane.

    Competitors exist, of course. Awareness is smart, but constant reaction is not.

    You need to know your space and who’s in it, but you also need to establish your lane and own it. Someone else’s path is not the path for you. Comparison often disguises itself as clarity, but it usually leads to distraction, loss of direction, and even resentment

    Run your own race in your own lane.

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  • How to help Texas flood recovery efforts

    Today’s post is simple – please help the victims and communities affected by the devastating flooding in Texas over the Fourth of July weekend. As of this post, the death toll is now over 80 people, and 10 young campers remain missing.

    You can donate here.

    Every dollar helps.

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